Skip to content
Thursday, October 15, 2026
ModernTrack

Toto Wolff Preparing to Divest Shareholding Pricing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to historic success in F1

Toto Wolff is engaged in advanced talks to sell part of his shareholding in the Mercedes F1 outfit.

This transaction values Mercedes at £4.6bn – a record for a Formula 1 squad – following McLaren were valued at £3.5bn in a change of ownership structure in September.

The Austrian executive, who holds a 33% stake of Mercedes F1, would sell a shareholding approximately five percent.

Wolff, aged 53 will remain as team boss and CEO should the deal proceed.

Shareholder Breakdown

Remaining partners in the team are Mercedes and chemicals giant Ineos Group, who both hold one-third of the enterprise.

A Mercedes spokesperson stated: "We are providing no official statement on the matter. The management structure of Mercedes F1 stays unchanged, and each shareholder are dedicated to the ongoing success of the brand in F1."

Valuation Growth

This arrangement would represent a significant increase in worth of the Mercedes team since Ineos Group bought its share for £208 million in 2022.

The rise demonstrates the expansion in valuations of Formula 1 outfits in the past few years due to the growing popularity of the sport around the world.

This was also seen in the success of the Formula 1 film featuring Hollywood star Brad Pitt, which debuted in summer 2023 and earned more than $630 million (£458m) at the box office.

It is the actor's top-grossing movie and the highest-earning sports movie ever released.

Current Performance

Mercedes are second in the team standings, behind McLaren Racing, with three Grands Prix left this season.

Mercedes' primary racer George Russell has won two of the 21 races this year and is fourth in the drivers' championship behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team won a record eight straight constructors' championships and seven driver championships, six for Lewis Hamilton and one for Nico Rosberg, between 2014 and 2021.

By

Shannon Richmond

A tech strategist with over a decade in digital innovation, specializing in AI integration and sustainable tech solutions.

ModernTrack

Type to search articles.